by Mike Fogarty | Aug 26, 2026 | Blog Posts
In 2022, MF Digital warned graduate enrollment marketers that the “cookiepocalypse” was coming. (“Say Goodbye to Your Cookies”) Google planned to eliminate third-party cookies from Chrome. We told schools to prepare for a world in which traditional audience tracking... 
by Mike Fogarty | Jul 26, 2026 | Blog Posts
For years, graduate marketing followed a simple formula: buy clicks, capture leads, optimize conversion. That model worked when search was primarily about driving traffic. But discovery is changing for prospective graduate students. We’re moving from a... 
by Mike Fogarty | Apr 24, 2026 | Blog Posts
For years, graduate marketing followed a simple formula: buy clicks, capture leads, optimize conversion. That model worked when search was primarily about driving traffic. But discovery is changing for prospective graduate students. We’re moving from a... 
by Mike Fogarty | Jan 30, 2026 | Blog Posts
Program discovery and candidate decision-making in professional education are not what they used to be. Prospective law students don’t just search to find “top programs.” They ask for them. And the way law schools show up in front of top-tier JD candidates, and... by Mike Fogarty | Nov 8, 2025 | Uncategorized
I think they’re choosing St. Mary’s because first of all, they’ve heard about us. We knew we wanted to go online. We need to find people where they’re at. They’re online and we need to be good at it. So, our program has 13 concentrations....
Recent Comments