THE MF DIGITAL
blog.
Our focus on graduate programs in law and business is far from limiting. We find that it makes us sharper and more effective.We know that the concerns and interests of graduate school prospects are different than those of undergraduates. We know how to find and engage with them on a higher level giving you not just better numbers but better candidates.
Understanding the Shift in Candidates’ Mindsets
Now more than ever, data-driven decision making is essential for graduate program administrators. It’s not fully possible to understand why admitted students chose not to attend a given program. However, it is absolutely possible to understand the factors that motivated those students who did choose to enroll.
Commit to Transparency in the Recruitment Process
Like us, you’re probably reading a lot these days about the growing student debt burden, particularly for graduate programs and – even more specifically – those programs that are fully online. An increasing number of students are taking on five and six figure loans to pay for programs that may leave them with disproportionately low earning potential upon graduation.
Master’s Degrees Give Students the Edge in a Digital-First World
There can be little argument that the world of work is rapidly changing,...
What to Look for in a Higher Ed Digital Marketing Company
At a recent virtual event, one of the participants asked, “With so many higher-ed digital marketing companies now, how do I know that my program isn’t getting the same thing as everybody else?” and she makes a good point. MF Digital Marketing was one of the earliest marketing companies to enter the digital marketplace offering solutions solely to graduate programs in higher education and as one of its veterans, we wanted to take a minute to address this.
Retail Tactics in Admissions – Join in or Fight it?
Admissions teams are forced to think creatively. Many are becoming more strategic, turning to digital marketing and applying aggressive tactics to win over prospective graduate students.
Three Things Graduate Schools Should Do Now to Meet the Impact of COVID-19
The COVID-19 pandemic has thrown practically every industry into a...
Graduate Enrollment Growing but Not Guaranteed
As the COVID-19 crisis stretches into its ninth month, all eyes in higher...
A New Approach to Graduate School Marketing in the Post-COVID-19 World
There is no doubt that our world is a very different place than it was...
LOOKING TO INCREASE
your engagement?
MF Digital Marketing specializes in digital marketing for postgraduate programs in law and business. Our dedicated focus keeps us engaged with prospective students exactly where they're at right now – online.