CUSTOMIZED DIGITAL MARKETING CAMPAIGNS
Creating Demand, Nurturing Prospects
With paid search (Google, Yahoo and Bing) and paid social (Facebook & LinkedIn) platforms, we create ad campaigns that target the prospects you want to see in your programs and encourages them to click to learn more. The destination is a custom landing page where we deliver clear and concise messages compelling visitors to provide their contact details to stay informed. These prospects are then funneled into our lead nurture campaign.
Prospects are “nudged” slowly down the path from interest to investment with emails encouraging them to visit a landing page created just for them. There they can learn more about the degree program and their potential career. Through personalized, relevant messaging, we engage with your prospects regularly, all while working toward the ultimate goal of matriculation.
We utilize proven methods to deliver immediate and long-term results. Since MF Digital Marketing began in 2013, we have seen double-digit increases in applications for all schools. That’s nine years of success!