Creating Demand, Nurturing Prospects

MF Digital Marketing knows how to reach your prospects. We’ve been doing it every day since we started in 2013. By specializing in graduate programs in law and business, we have been able to hone in on what works specifically in these areas and combine that knowledge with the latest technology in digital marketing. As a result, our clients benefit from customized digital marketing campaigns that address the specific challenges they are looking to solve. That’s why we take the time to get to know our clients and make sure that each campaign gets results that exceed expectation. 

Demand Generation

With paid search (Google, Yahoo and Bing) and paid social (Facebook & LinkedIn) platforms, we create ad campaigns that target the prospects you want to see in your programs and encourages them to click to learn more. The destination is a custom landing page where we deliver clear and concise messages compelling visitors to provide their contact details to stay informed. These prospects are then funneled into our lead nurture campaign. 

Demand Nurture

Prospects are “nudged” slowly down the path from interest to investment with emails encouraging them to visit a landing page created just for them. There they can learn more about the degree program and their potential career. Through personalized, relevant messaging, we engage with your prospects regularly, all while working toward the ultimate goal of matriculation.

We utilize proven methods to deliver immediate and long-term results. Since MF Digital Marketing began in 2013, we have seen double-digit increases in applications for all schools. That’s nine years of success!


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