Customized Digital Marketing (Demand Nurture) Campaigns

MF Digital has focused on just one medium — digital marketing — in just one area — graduate admissions.

This focus has helped us become the authority on how to find the right prospects right now, right where they are for business and law graduate programs around the country.

No two programs are alike. Our personalized marketing formula authentically engages your prospects with customized content. We deliver messages that address their needs and interests through email, PURL campaigns, online ads, and remarketing.

We don’t do it through cookie-cutter approaches or templatized efforts either. We figure out what will work for you and customize the lifecycle marketing campaign that’s the right size and the right approach for your program’s challenges and opportunities.

Demand Nurture Engages Prospects

Prospects are “nudged” slowly down the path from interest to investment, with emails encouraging them to visit a landing page created just for them. There, they can learn more about the degree program and their potential career. Through personalized, relevant messaging, we engage with your prospects regularly, all while working toward the ultimate goal of matriculation.

We utilize proven methods to deliver immediate and long-term results. Since MF Digital Marketing began in 2013, we have seen double-digit increases in applications for all schools. That’s eleven years of success!



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